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Vol 13 No 2 (2019): Journal of Business Strategies (December'19) Issue No. 26

Journal of Business Strategies (JBS) is an international peer-reviewed, academic research journal published by the Faculty of Management Sciences, Greenwich University Karachi. JBS is published bi-annually in December and June every year.

The journal publishes academic research articles concerning business needs, trends and future perspectives. JBS disseminates innovative research comprising of vast array of fields and sub-fields related to business studies so that the academia and industry can benefit from the emerging opportunities stimulated by technological, societal and global change. Researchers from diversified subject areas related to business studies, including but not limited to, Business Marketing, Management, Finance, Accounting, Economics, Corporate Governance & Management, Econometrics, Branding and Advertising, Micro & Macro Economic issues and other related disciplines are invited to publish their contributions.

Published: 2019-12-15
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The Journal of Business Strategies (JBS) is an international peer-reviewed, academic research journal published bi-annually by the Faculty of Management Sciences, Greenwich University Pakistan. The journal focuses on various business topics which cover Business Marketing, Management, Banking & Finance, Economics, Accounting, HR, Labor Laws and other inter-related subjects.

The Journal of Business Strategies carried original, full-length research papers that reflects the latest research and developments in both theoretical and practical aspects of national and international business studies.

JBS is the HEC recognized 'Z' Category research journal.